A Transformation For The Iconic Printing House in NY

Dering Hall, Studio Tim Campbell and Soane Britain partner to furnish this iconic space.

New York – Dering Hall, the online marketplace for great design, announces its partnership with Los Angeles and New York based design firm Studio Tim Campbell and London based Soane Britain to design and furnish a model condominium residence in The Printing House.

The Printing House is the iconic industrial building at 421 Hudson Street in Manhattan. Dering Hall has also opened a special Printing House storefront where visitors can shop online for items found in the loft-style apartment.

“With the Printing House, we saw a great opportunity to create a bricks and mortar presence for the Dering Hall community where consumers and design enthusiasts could experience the work of our designers online and now in person,” says Peter Sallick, co-founder of Dering Hall.

Dering Hall, in partnership with Corcoran Sunshine Marketing Group, invited Tim Campbell to bring his love of travel, fashion and contemporary art to the interior of the 1,350-square-foot, two-bedroom apartment located in the heart of Manhattan’s West Village. Studio Tim Campbell partnered primarily with Soane Britain to furnish the space. The Printing House provides a special opportunity to view many of the British company’s pieces in the United States.

Dering Hall designers Merida, Lawson-Fenning and Remains Lighting also contributed furniture, lighting, fabric and accessories for the space. The Printing House storefront on Dering Hall offers more than 20 items from the apartment for sale online, including Studio Tim Campbell’s Marais Bench and Battersea Daybed and Soane’s Pineapple Table Lamp.

“This project has all the components to support the kind of interior design I love best – historically significant architecture respectfully melded to a contemporary renovation,” says Tim Campbell. “It is my dream New York home come to life.”

The Printing House is a 19th-century former printing house that is undergoing an extensive renovation and condominium conversion led by developers Myles Horn, Angelo, Gordon & Co., and Belvedere Capital Real Estate Partners. The condominium will be marketed and sold exclusively by Corcoran Sunshine Marketing Group beginning in March 2013.

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