Luxury Vacation Rental Industry Leaders Gather
Affluent consumers might not be so bullish about claiming the recession is over. According to Unity Marketing, as of September 2010, the majority of affluent consumers (average income $306.7K) surveyed believe the recession continues but will end sometime next year. This mindset will affect brands and services targeting the luxury clientele. In November, several leaders in the luxury vacation rental industry will gather to discuss how to best prepare for 2011.
The first annual Luxury Real Estate Vacation Rental Conference will be held in Las Vegas from November 17-19, 2010. The conference will offer strategies and collaboration for owners and managers of luxury vacation rentals. Topics include affluent traveler trends, how the vacation rental industry is maturing, how to prepare an organization, and how to personally be ready for 2011.
“The theme for our first conference is ‘Preparing for the Comeback Year’. We chose this theme because we view 2011 as a critical bounce back year. The last 24 months have been tough for everyone but we are witnessing a shift this fall and expect it to continue into next year,” said Michael McFadden, Vice President of Vacation Rentals at Who’s Who in Luxury Real Estate. He continued, “We have experts from around the world that will be collaborating about ways to further develop the industry.”
Some of the key leading organizations attending and participating include: Aspen Luxury Rentals, Barefoot Technologies Corporation, Bella Palazzo, Blizzard Internet Marketing, Carmel Realty, Exclusive Vail Rentals, Lifestyle Villas (Cabo), Papavero Villa Rentals (Italy), Paragon Lodging (Breckenridge), Resort Data Processing, Resort Rating Specialists, Sonoma County Vacations, Trinity Properties Hawaii, and Vail Valley Getaways.
For more information about the First Annual Luxury Real Estate Vacation Rental Conference, current members should visit the event information in the Luxury Lounge and non-members should visit the www.LuxuryVacationRentalMarketing.com blog or email JBL@LuxuryRealEstate.com.










