Women Are The ‘Deciders’

An interesting article in the LA Times yesterday reiterated something Unique Homes reported one year ago: women are more important than men when to comes to home-buying.  Not only do single women far outpace single men in home purchases, in couples, the woman is usually the “decider,” with a vision of “home” that is deeper and more complex than that of the typical man.  The article points out why it’s important not to ignore the emotional side of a home purchase…

http://www.latimes.com/classified/realestate/news/la-re-women12aug12,0,5405296.story?coll=la-class-realestate-news

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